👋 Hi there! Welcome to my website.

👋 Hi there,

I'm Mengfei Guan.

Welcome to my website.

I'm an Assistant Professor in the Department of Communication at the University of Oklahoma. I obtained my Ph.D. in Communication Studies from the University of Georgia, with emphases in health communication and quantitative research methods.

My research interests focus on message effects, risk perception, and behavior change in the realms of health, risk, and science communication. In particular, I study the role of different message design strategies in shaping people’s responses to persuasive messages. My research also touches upon the impact of audience characteristics on message processing, information seeking, and communication about social determinants of health.

Mengfei on Google Scholar

Mengfei on Twitter

Mengfei on Google Scholar

Mengfei on Twitter

FEATURED RESEARCH

Understanding COVID-19 message fatigue

During the pandemic, we had been bombarded with messages about COVID-19. How does message fatigue influence people's intention to engage in preventive behaviors? What types of information are people tired of hearing about? My collaborators and I conducted a study to answer these questions.

Fostering pro-environmental civic participation

Plastic pollution is among the numerous risk factors contributing to anthropogenic climate change. Pro-environmental videos about single-use plastics have the potential to increase awareness and inspire action. Explore this article to learn more.

Empowering people in medical decision-making

Challenges associated with coping with cancer may prevent people from actively participating in cancer treatment. What factors can empower women with breast cancer to take part in medical decision-making processes? We wrote this article to delve deeper into the topic.

Tailoring messages to enhance persuasion

Sometimes people are reluctant to engage in health behaviors, as the expected positive outcomes are often delayed. What strategy can we use to enhance health message effects? A short answer is message tailoring. Check out this article to learn more.